Digital Marketing Inbound Marketing Training Program

Inbound Marketing is the most useful and competent technique of marketing for doing the online business. In Inbound Marketing, Corporation advertises via different content sharing channels like: social media marketing, SEO, emails, eBooks, blogs, and whitepapers that get the clientele closer to the brand.

Course Objectives:

·         Comprehend the Stages of Inbound Marketing

·         Set your website up for success

·         What is Optimization & why it is Important?

·         Comprehend the optimization

·         Comprehend the Un Optimized Sites

·         Comprehend the Concept of Buyer Personal

·         Basic of Blogging

·         Comprehend the necessity for Inbound Marketing

·         Comprehend Personal blogs vs. Business blogs

·         Comprehend the Business Blogging and its most excellent practices

·         Comprehend the Content Life cycle

·         Master CTA and Thank You Pages

Digital Marketing Email Marketing Training Program

The course on Email Marketing Training Program from Kalvi teaches about Email Marketing, which is a kind of direct digital marketing that uses electronic mails called email as the marketing communication delivery technique to the participants. Nowadays, it is used in numbers of ways by organizations and marketers for: converting customers, advertisements, brand construction.

Course Objectives:

·         Comprehend the Email marketing and its importance.

·         Comprehend the Email Marketing Challenges and Solutions

·         Segment your contact database

·         Comprehend the best practices of Email Marketing

·         Comprehend the Design Tests and Email Layout

·         Comprehend the Frequency Tests and Email Timing

·         Comprehend the Dynamic Content Email Tests

·         Comprehend the Email Call-to-Action Tests

·         Comprehend the Don’t s of Email Marketing

Linux Senior Level Linux Certification

The first IT certification program to be professionally accredited by National Commission For Certifying Agencies NCCAC.

Overview of Tasks

These are required exams for LPI certification Level 2. It covers advanced skills for the Linux professional that are common across all distributions of Linux. Also, must be obtained in order to receive the certification. Exams may be taken in any order but all of the requirements must be met.

To pass LPIC-2, the candidate should be able to:

Administer a small to medium-sized site. Plan, implement, maintain, keep consistent, secure, and troubleshoot a small mixed (MS, Linux) network, including a:

·         LAN server (Samba, NFS, DNS, DHCP, client management).

·         Internet Gateway (firewall, VPN, SSH, web cache/proxy, mail).

·         Internet Server (web server and reverse proxy, FTP server).

·         Supervise assistants. Advise management on automation and purchases.

Linux Advanced Level Linux Certification

The first IT certification program to be professionally accredited by National Commission for Certifying Agencies NCCAC.

Overview of Tasks

These are required exams for LPI certification Level 2. It covers advanced skills for the Linux professional that are common across all distributions of Linux. Also, must be obtained in order to receive the certification. Exams may be taken in any order but all of the requirements must be met.

To pass LPIC-2, the candidate should be able to:

Administer a small to medium-sized site. Plan, implement, maintain, keep consistent, secure, and troubleshoot a small mixed (MS, Linux) network, including a:

·         LAN server (Samba, NFS, DNS, DHCP, client management).

·         Internet Gateway (firewall, VPN, SSH, web cache/proxy, mail).

·         Internet Server (web server and reverse proxy, FTP server).

·         Supervise assistants. Advise management on automation and purchases.

Linux Junior Level Linux Certification

The first IT certification program to be professionally accredited by National Commission for Certifying Agencies NCCAC.

Overview of Tasks

To pass Level 1, someone should be able to:

·         Work at the Linux command line

·         Perform easy maintenance tasks: help users, add users to a larger system, backup and restore, shutdown and reboot

·         Install and configure a workstation (including X) and connect it to a LAN, or a standalone PC to the Internet.

Adobe Print & Digital Media Publication Using Adobe InDesign

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resume or college application.

Adobe Certified Associate in Print & Digital Media Using Adobe InDesign

Adobe InDesign sets the industry standard for print and digital layout offering pixel-perfect control over design or digital media.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA InDesign certification is available for Creative Cloud (CC). CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Identifying Design Elements When Preparing Page Layouts

·         Understanding the Adobe InDesign

·         Creating Page Layouts by Using Adobe InDesign

·         Publish, Export and Archive Page Layouts by Using Adobe InDesign

Adobe Graphic Design & Illustration Using Adobe Illustrator

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resumé or college application.

Adobe Certified Associate in Graphic Design & Illustration Using Adobe Illustrator

Adobe Illustrator software is the industry’s premier vector-drawing environment for creating scalable graphics.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA Illustrator certification is available for Creative Cloud (CC). CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Identifying Design Elements Used When Preparing Graphics

·         Understanding Adobe Illustrator

·         Create Graphics Using Adobe Illustrator

·         Archive, Export and Publish Graphics Using Adobe Illustrator

Adobe Video Communication Using Adobe Premiere Pro

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resumé or college application.

Adobe Certified Associate in Video Communication Using Premiere Pro

Adobe Premiere Pro is a timeline-based video editing software application. It is ideal for producing as well as editing productions more fluidly than ever before.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA Premiere Pro certification is available for Creative Cloud (CC), Creative Suite 6 (CS6) and CS5 versions of Adobe software. CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Identifying Design Elements When Preparing Video

·         Understanding the Adobe Premiere Pro Interface

·         Editing Video Sequences with Adobe Premiere Pro

·         Exporting Video with Adobe Premiere Pro

Interactive Media Using Adobe Flash Professional

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resumé or college application.

Adobe Certified Associate in Interactive Media Using Adobe Flash Professional

Adobe Flash Professional is a powerful authoring environment for creating animation and multimedia content.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA Flash Professional certification is available for Creative Cloud (CC), Creative Suite 6 (CS6) and CS5 versions of Adobe software. CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Identifying Interactive Media Design Elements

·         Understanding Adobe Flash Professional Interface

·         Building Interactive Media Elements by Using Flash Professional

·         Evaluating Interactive Media Elements by Using Flash Professional

Adobe Web Authoring Using Adobe Dreamweaver

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resume or college application.

Adobe Certified Associate in Web Authoring Using Adobe Dreamweaver

Adobe Dreamweaver software is the industry standard for creating and editing compelling HTML rich media websites and mobile apps.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA Dreamweaver certification is available for Creative Cloud (CC), Creative Suite 6 (CS6) and CS5 versions of Adobe software. CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Planning Site Design and Page Layout

·         Understanding the Adobe Dreamweaver Interface

·         Adding Content by Using Dreamweaver

·         Organizing Content by Using Dreamweaver

·         Evaluating and Maintaining a Site by Using Dreamweaver

Visual Communication Using Adobe Photoshop

Changing the world is possible, but it requires the right preparation and skills. One of the best ways to be prepared is with Adobe Certified Associate (ACA) certification.

ACA certification is an industry-recognized credential that can be used to effectively validate one’s skills in Adobe digital-media software. It represents the creative skills in demand today by industry and academia and reflects well when presented on a resume or college application.

Adobe Certified Associate in Visual Communication Using Adobe Photoshop

Adobe Photoshop is the world’s most advanced image editing application. It is used worldwide by photographers and designers who want to perfect their digital images.

Having ACA certification is a great validation of one’s Adobe creative skills, and ACA Photoshop certification is available for Creative Cloud (CC), Creative Suite 6 (CS6) and CS5 versions of Adobe software. CC-based ACA certifications are current for three years after the date of issue.

What is covered in the exams?

·         Setting Project Requirements

·         Identifying Design Elements When Preparing Images

·         Understanding Adobe Photoshop®

·         Manipulating Images by Using Adobe Photoshop

·         Publishing Digital Images by Using Adobe Photoshop

Tally GURU

This comprehensive certification from Tally intends to recognize certified candidate as an expert in accounting on Tally.ERP 9. Candidates successfully completing the online assessment will earn a verifiable digital certificate from Tally.

Tally GURU certifies candidate as highly experienced on Tally.ERP 9 and well-versed with principles of accounting, inventory, taxation and payroll.

SYLLABUS

·         Fundamentals of Accounts

·         Maintaining Chart of Accounts

·         Maintaining Stock Keeping Units (SKU)

·         Performing the Accounting Entry / Recording Day to Day Business Transactions

·         Accounts Receivable and Payable Management

·         MIS Reports

·         Order Processing

·         Allocation and Tracking of Expenses / Incomes

·         Maintaining Warehouses

·         Manufacturing Processes

·         Banking

·         Recording Transactions for Trading Businesses (VAT)

·         Recording Transactions for Trading Businesses (CST)

·         Recording Transactions for Service Industries (Service Tax)

·         Recording Transactions with TDS

·         Accounting for Trading Organization (Excise for Dealer)

·         Accounting for Manufacturing Organization (Excise for Manufacturer)

·         Recording Vouchers with TCS

·         Data Security

·         Data Management

·         Connectivity Features

·         Utilities

·         Special Transactions

·         Budgets and Controls

·         Interest Calculation

·         Multi-Currency

·         Managing Payroll of a Company

·         Fundamentals of Audit

·         Fundamentals of Business Operations

Tally PRO

This advanced level certification from Tally is for candidates aspiring for growth in their careers. Candidates passing the online assessment will earn a verifiable digital certificate from Tally.

Tally PRO will help certified candidate take a significant shift in the career and prepares to handle mid-level positions in an organization.

SYLLABUS

·         Fundamentals of Accounting

·         Journalizing and Posting of Transaction

·         Maintaining Chart of Accounts in Tally.ERP 9

·         Fundamentals of Inventory Management

·         Stock Keeping Units

·         Recording Day to Day Transactions

·         Accounts Receivable and Payable Management

·         Banking

·         Allocation and Tracking of Expenses and Incomes

·         MIS Reports

·         Storage and Classifications of Inventory

·         Management of Purchase and Sales Cycles

·         Price Levels and Price Lists

·         Manufacturing Process

·         Goods and Services Tax (GST)

·         Tax Deducted at Source (TDS)

·         Securing Financial Information

·         Data Management and Financial Year End Process

CompTIA Security+ Certification

CompTIA Security+ is an international, vendor-neutral certification that demonstrates competency in:

·         Network security

·         Compliance and operational security

·         Threats and vulnerabilities

·         Application, data and host security

         

·         Access control and identity management

·         Cryptography

CompTIA Security+ not only ensures that candidates will apply knowledge of security concepts, tools, and procedures to react to security incidents; it ensures that security personnel are anticipating security risks and guarding against them.

Candidate job roles include security architect, security engineer, security consultant/specialist, information assurance technician, security administrator, systems administrator, and network administrator. Organizations that employ CompTIA Security+ certified staff include Hitachi Information Systems (Japan), Trendmicro (Philippines), Lockheed Martin, General Dynamics and Northrop Grumman. CompTIA Security+ is one of the options for certifications required by the U.S. Department of Defense 8570.1, for military personnel or military contractors engaged in information assurance activities. With Network Security being the fast growing sector within IT having your Security+ will put you or your team ahead of the competition!

CompTIA Network+ Certification

Network+ is an ISO-17024 compliant, vendor-neutral technology certification that verifies the certified individual has the skills and knowledge needed to take on a pivotal role in building, managing, and protecting the critical asset that is the data network.

A new version of Network+ (N10-006) will launch on February 28, 2015. The new exam has been updated to reflect the current thinking of industry professionals as well as to reflect technologies used today, with a greater emphasis on practical knowledge, especially how to identify and use elements of a network infrastructure. Significant changes include:

·         Additional IPv6 concepts.

·         Emphasis on troubleshooting.

·         Additional security knowledge.

·         Knowledge of how to administer key systems.

The main differences between CompTIA Network+ N10-005 and Network+ N10-006 are the following:

·         Updated terms and technologies in the IT networking field.

·         More hands-on experiences such as installing, configuring, implementing, managing and troubleshooting.

Three new topics:

·         Compare and contrast physical security controls.

·         Summarize basic forensic concepts.

·         Summarize safety practices.

Companies such as Dell, HP, Ricoh, Sharp and Xerox recommend or require CompTIA Network+ for their networking technicians. It is also a technical prerequisite option for IT technicians seeking to join the Apple Consultants Network, and is recognized by the U.S. Department of Defense.

The CompTIA Network+ce program is included in the scope of this accreditation, and may be kept current through the CompTIA Continuing Education program.

CompTIA Cloud Essentials

The CompTIA Cloud Essentials specialty certification demonstrates that an individual knows what cloud computing means from a business and technical perspective, as well as what is involved in moving to and governing the cloud.,

The CompTIA Cloud Essentials exam covers:

·         Characteristics of cloud services from a business perspective

·         Business value of cloud computing

·         Technical perspective/cloud types

·         Steps to successful adoption

·         Impact and changes on IT service management

·         Risks and consequences

CompTIA Advanced Security Practitioner (CASP) Certification

The CompTIA Advanced Security Practitioner (CASP) certification designates IT professionals with advanced-level security skills and knowledge.

An update to the CASP certification exam launched January 20, 2015 (CAS-002). The old exam (CAS-001) will retire on June 20, 2015.

Why CASP?

·         Approved by U.S. Dept. of Defense to meet IA technical and management certification requirements

·         Chosen by Dell and HP advanced security personnel

·         Globally recognized CompTIA name

·         Vendor-neutral

Certification Information

The CASP exam covers the technical knowledge and skills required to conceptualize, design, and engineer secure solutions across complex enterprise environments. It involves applying critical thinking and judgment across a broad spectrum of security disciplines to propose and implement solutions that map to enterprise drivers, while managing risk.

While there is no required prerequisite, the CASP certification is intended to follow CompTIA Security+ or equivalent experience and has a technical, hands-on focus at the enterprise level.

CompTIA is ANSI accredited Certifier - 0731. The CASP program is included in the scope of this accreditation. The CASP certification may be kept current through the CompTIA Continuing Education program.

CompTIA A+ Certification

The CompTIA A+ certification is the first step of your professional IT journey. It’s the ideal foundational certification to get started on a career working with cutting-edge information technologies. It covers mobile, tablets, laptops, desktops and beyond. The exam verifies an individual can troubleshoot networking and security issues within operating systems such as Apple, Android, Windows and more.

CompTIA A+ certification validates foundation-level knowledge and skills necessary for a career in IT support. It is the starting point for an exciting career in IT. The international, vendor-neutral certification proves competence in areas such as installation, preventative maintenance, networking, security and troubleshooting.

The A+ certification is your entry ticket into the IT World. 92% of employers require IT for entry level IT positions. Candidate job roles include technical support specialist, field service technician, IT support technician, IT support administrator and IT support specialist. CompTIA A+ is part of the certification track for corporations such as Microsoft, HP and Cisco. Other technology companies, including Dell, Intel, Lenovo and Ricoh, have made CompTIA A+ certification mandatory for their service technicians.The U.S. Department of Defense recognizes CompTIA A+ and the Department of Homeland Security requires A+ for anyone working in an IT environment.

With over 898,000 A+ certified worldwide and an average salary of $64,750*, this certification can open the door to a career as a:

·         Remote Support Specialist

·         Desk side Support Specialist

·         Bench/Depot Technician

·         PC Technician

CompTIA A+ Essentials measures the necessary competencies of an entry-level IT professional with a recommended 500 hours of hands-on experience in the lab or field. It tests for the fundamentals of computer technology, networking and security, as well as the communication skills and professionalism now required of all entry-level IT professionals.

CompTIA A+ Practical Application is an extension of the knowledge and skills identified in CompTIA A+ Essentials, with more of a “hands-on” orientation focused on scenarios in which troubleshooting and tools must be applied to resolve problems.

Cisco CCDA - Cisco Certified Design Associate

The CCDA certification (Cisco Certified Design Associate) indicates a foundation or apprentice knowledge of network design for the Cisco converged networks based on SONA (Cisco's Service-Oriented Network Architecture). CCDA certified professionals can design routed and switched network infrastructures and services involving LAN, WAN, and broadband access for businesses and organizations.

CCNA level knowledge and BCMSN level knowledge is needed to prepare for the CCDA certification exam. If you are not already a CCNA, we can offer you a combination of CCNA and CCDA.

Cisco CCNA Service Provider Operations

Cisco Certified Network Associate Service Provider Operations (CCNA SP Operations) validates basic knowledge and skills (of a Tier I support engineer) in a prescriptive troubleshooting environment within carrier class IP NGN core network infrastructure. CCNA SP Operations curriculum includes incident (event), fault, configuration, change, and performance management procedures, along with NMS tools and protocols.

Cisco Service Provider Certification 1 © 2014 Cisco and/or its affiliates. All rights reserved. Learning@Cisco Overview Growing Need for Service Provider Network Professionals The service provider space continues to evolve. And many service providers are looking to transform to “experience providers” who offer fully integrated, voice, video, data, mobile, and cloud services to anyone, anywhere. These services can be used anytime, on any device, securely, reliably, and transparently. A properly-installed and maintained IP next- generation network is critical to making this transition.

The Cisco® Service Provider Certification Program meets the growing demand for professionals who can implement, troubleshoot, and optimize a carrier-grade IP next-generation network. By participating in this program, network engineers are trained in the latest core and intelligent edge technologies. In addition, candidates are trained to deliver a scalable, carrier-grade infrastructure that can be rapidly expanded. They can then support the ongoing introduction of new managed services and other customer requirements.

Cisco CCNA Wireless

CCNA Wireless recognizes the critical importance of professionals supporting wireless LANS including Networking Associates/Administrators, Wireless Support Specialists and WLAN project managers.

The CCNA Wireless Certification validates candidate's skills in the configuration, implementation and support of wireless LANs, specifically those networks using Cisco equipment. Students completing the recommended Cisco training are provided with information and practice activities to prepare them for, configuring, monitoring and troubleshooting basic tasks of a Cisco WLAN in SMB and Enterprise networks. Employers may be able to validate their staff have the skills needed for basic wireless networking on a Cisco WLAN in SMB and enterprise networks after completing certification.

Cisco CCNA Voice

The Cisco Certified Network Associate Voice (CCNA Voice) validates associate-level knowledge and skills required to administer a voice network. The Cisco CCNA Voice certification confirms that the required skill set for specialized job roles in voice technologies such as voice technologies administrator, voice engineer, and voice manager. It validates skills in VoIP technologies such as IP PBX, IP telephony, handset, call control, and voicemail solutions.

The CCNA Voice certification assesses skills and knowledge related to the Cisco Unified Communications Manager. It is typically employed by large organizations such as governments, large companies, and colleges. Additionally, the CCNA Voice Certification assesses skills and knowledge related to the Cisco Call Manager Express (CME) and Cisco Unity Express (CUE) solutions typically used by medium and small organizations such as companies with less than 2,000 employees, retail businesses, and small school districts.

Following equipment is available for the classes:

·         Router 2821 Voice GW/GK/SRST with NM-HDV-T1/FXS/FXO

·         Router 3925 Voice GW/SRST with NM-HDV-T1/FXS/FXO

·         Router 2610-20XM Voice GW/GK/SRST with FXS/FXO/T1

·         Router 3640 Voice GW/GK/SRST with FXS/FXO/NM-HDV-T1

·         Cisco Unified Communication Manager v8.x/9.x

·         Cisco Unified Communication Manager Express v8.x/9.x

·         Cisco Unity Connection v8.x/9.x

·         Cisco Unity Express v7.x/8.x on AIM2-CUE

·         Cisco Unified Presence Server v8.x/9.x

·         Microsoft Active Directory 2003

·         Cisco IP Phone 7940G, 7960G, 7961G, 7965, Cisco CIPC communicator

·         Analog Phones

·         ADTRAN ATLAS 550 with Quad-PRI and Octal-FXS

·         CAT 3560/3750 POE

·         Cisco Unified Video Advantage II Camera